Food Network Magazine: My Ultimate Goal

THESIS: Food Network Magazine is a compilation of various tips, recipes and advice from various chefs aimed to help people cook better and a greater variety of things.

FIVE FACTS:

•        Thaw a turkey in the refrigerator not on the counter or in the microwave. Doing so takes days but it will stop any bacteria from forming on the bird, which starts when the bird reaches room temperature (page 52).
•        When baking it is better to premeasure ingredients and set them out in front of you. In doing so it makes it easier to get the recipe correct if you get distracted by family and friends who may be coming over for the holidays or by other things you may be cooking (page 53).
•        The difference between natural and regular peanut butter is that regular peanut butter gets hydrogenated oil, which has bad trans fats in it, to extend its shelf life. Natural peanut butter has a tendency to separate so it usually needs to be stirred before being eaten (page 50).
•        Every Thanksgiving one turkey is delivered to the White House instead of being eaten. In July 25 newly hatched turkeys are put in a VIP barn. After rigorous training and having to listen to the song that will be played at the parade on repeat two birds are selected, in case one gets scared (page 47).
•        When the birds fly from the White House to Disneyland in Southern California Disney pays for them to have a first class flight where the passengers from coach can come and visit them if they wish (page 42).

TRIUNE BRAIN: Food Network Magazine uses the Limbic Brain to a great extent with the many images that are placed on its pages. From the pictures of many different pies, stuffing, turkeys, readers see as many things as they read. The fact that they use so many pictures probably helps those who are trying to redo their recipes. The Neocortex is also used in reading Food Network Magazine because readers have to work through the many recipes that are given throughout.

EIGHT TRENDS: Technological- Not only does Food Network publish a magazine but the magazine is put online at foodnetwork.com. Personal- Although readers may read the magazine on their own times and have their own personal opinions that they do not share, it is also possible to go online and discuss the recipes and advice that is given. Aesthetic- Food Network, which was once only a television channel, has reached out to other types of mediums such as the internet and magazines.

SEVEN PRINCEPLES: Emotional Transfer- Some of the recipes that are in the magazine may spark memories or ideas for the readers. The readers could flash back to cooking in their grandmother’s kitchen or of a recipe that they made with their mother as children. Individual Meaning- Although the recipes most likely hold the same meaning for the readers, the “In the Know” section of the magazine may have different meanings to the readers because some of them may make the mistakes that the cooks are talking about.

TWENTY-NINE PERSUASIVE TECHNIQUES:  Simple Solutions- Many of the articles within this issue of the magazine are supposed to help solve the many problems that surround cooking a Thanksgiving dinner. Some of the problems are simple, while others, like a dry turkey, cause more of a commotion on this holiday. Testimonial- In the “In the Know” section of the magazine Ted Allen and Ellie Krieger, two cooks from Food Network with good reputations give advice on how to have the perfect holiday meal. Either/Or- When describing the various ways to make three popular pies, apple, pecan and pumpkin, the “classic” versions of the pie, that many readers had as children are mention as well as new recipes.